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Saturday, August 13
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| Session Title |
Room |
Handout |
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8:00 AM - 4:00 PM
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One-Day Association MBA
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255E |
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1:00 PM - 4:00 PM
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CLAUSEtrophobia: Negotiating and Influencing Contracts and Business Agreements
|
355B |
|
|
Creating and Leading a Culture of Innovation
|
355C |
|
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Everything You Need to Know About Association Law
|
355E |
|
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Global Trends: A Primer for Association Growth
|
355F |
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Social Media Intelligence
|
355A |
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Sunday, August 14
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| Session Title |
Room |
Handout |
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2:00 PM - 2:20 PM
|
|
Harnessing the Power of a Social Media Storm
|
254ABC |
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2:00 PM - 3:30 PM
|
|
Basics of Reading Financial Statements
|
251ABC |
|
|
Discover New Revenue Channels Through Your Association's Foundation
|
155B |
|
|
Defining Engagement One Year On: An Ongoing Case Study
|
155E |
|
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Emerging Strategies to Leverage Disruptive Education Technologies
|
155C |
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|
Evaluating Your Association Offerings
|
155D |
|
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Expanding into China: Strategy, Tactics and ROI
|
250DEF |
|
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Killer Apps for Aspiring CXO's
|
250ABC |
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Senior Execs Shifting Lanes Before Exiting
|
155F |
|
|
The Risky Business of Cybersecurity
|
255A |
|
|
Using Data and Analytics to Guide Meeting Marketing
|
251DEF |
|
|
Volunteers: The Air We Breathe
|
255E |
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2:30 PM - 2:50 PM
|
|
If You Want to Be Successful, You Gotta Be Weird!
|
254ABC |
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3:00 PM - 3:20 PM
|
|
Online Video Marketing for Budget-Conscience Beginners
|
254ABC |
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3:30 PM - 3:50 PM
|
|
So You Wanna Launch a Podcast
|
254ABC |
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4:00 PM - 5:00 PM
|
|
Boost Your Membership Renewals
|
155B |
|
|
Fresh Ideas and Trends in Sponsorship
|
155E |
|
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Leveraging Mistakes and Mishaps: Strengthen Your Association Using Data as an Asset
|
251DEF |
|
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Reimagining Events: Better Meetings Through Sustainability
|
255D |
|
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Selling to Associations
|
255A |
|
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Building Cross-Departmental Trust for IT Success
|
155C |
|
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Digital Badging Retrospectives
|
155D |
|
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Dont let your Research Stagnate!
|
155A |
|
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Game Changer: Leadership Lessons from a Prison, a Monastery, and a Boardroom
|
355BC |
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Panicked to Productive: How to Lighten Your Load While Getting Your Om On!
|
251ABC |
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Using Content Integration to Meet Your Objectives
|
255B |
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Who's Afraid of the Big, Bad Virtual Office?
|
255C |
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|
Monday, August 15
|
| Session Title |
Room |
Handout |
|
9:00 AM - 10:00 AM
|
|
Financial Implications of Cloud Computing
|
155A |
|
|
Insource or Outsource - That is the Question
|
155D |
|
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Becoming Your Association's Storyteller-in-Chief
|
250ABC |
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Designing Inclusive, Safe, and Welcoming Meetings
|
155B |
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Grow Your Membership While Raising Dues
|
155C |
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Managing Disruption to the Contracted Room Block
|
155E |
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Secrets to Adapt for Tomorrow’s Workforce
|
155F |
|
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Strategies to Guide Your Association's Culture
|
255E |
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The Propensity Modeling Revolution
|
251DEF |
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Using Trends and Environmental Scanning to Steer Your Strategic Plan
|
255C |
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Web Accessibility in Action
|
255A |
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2:00 PM - 2:20 PM
|
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How to Be the Most Interesting Person at the Party
|
254ABC |
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2:00 PM - 3:30 PM
|
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From Product Management to Portfolio Strategy
|
155C |
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Nonprofit Fundraising and Revenue Generation through a Legal Lens: Everything Non-Attorneys Need to Know
|
155E |
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Putting The Power of A to Work for Your Association
|
155F |
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Advanced Gamification for Member Engagement
|
155B |
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Developing a Global Marketing Strategy Across Multiple Markets
|
250DEF |
|
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Executive Insights on the Journey to Great Governance
|
255C |
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Strategically Evaluating Your Association's IT Readiness
|
255A |
|
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Three Keys to Train Your Brain and Rocket Your Career
|
251ABC |
|
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Using Design Thinking to Create Memorable Member Experiences
|
255B |
|
|
Using New Competitive Intelligence Research to Win Members
|
251DEF |
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|
2:30 PM - 2:50 PM
|
|
What the Gen X CEO Taught the Millennial Associate - and Vice Versa!
|
254ABC |
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3:00 PM - 3:20 PM
|
|
What Your Association Can Learn From Fortune 500s
|
254ABC |
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3:30 PM - 3:50 PM
|
|
Yes C-Suite, There’s a Government Relations App for that!
|
254ABC |
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4:00 PM - 5:00 PM
|
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Calculating the Cost of Member Acquisition vs. Lifetime Value
|
155A |
|
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Intelligence Gathering Using Research and Data Analytics
|
251DEF |
|
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Talent Management Trends in an Age of Disruption
|
250ABC |
|
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Don't Tolerate...Create! How to Thrive with Culture-by-Design
|
251ABC |
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Editorial and Sales - Are Yours on the Same Team?
|
155C |
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European and Chinese Public Affairs Perspectives
|
250DEF |
|
|
Stop Thinking Like an Association
|
155F |
|
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Targeting Reserves for Strategic Alignment
|
255B |
|
|
The Night the Lights Went Out in Boston
|
255C |
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Tuesday, August 16
|
| Session Title |
Room |
Handout |
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9:00 AM - 10:30 AM
|
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How to Design Onboarding for Staff New to Association Work
|
155E |
|
|
Increasing Operational Efficiency Through Alternate Means
|
255A |
|
|
Supercharge Your Membership
|
255D |
|
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Toot Your Own Horn, But Don't Blow It!
|
255C |
|
|
You're Supervising a Team, Now What?
|
251ABC |
|
|
Change is a Noun and a Verb
|
155B |
|
|
Credentialing Strategies for International Workforce Development
|
250DEF |
|
|
Demystifying Performance Measurement in Associations
|
251DEF |
|
|
Designing Effective Advocacy Programs For Leadership Development and Association Growth
|
155D |
|
|
Evaluating Your CEO Readiness
|
250ABC |
|
|
Motivating Rogue Chapters Toward Dissolution
|
254ABC |
|
|
Shifts in Association Knowledge Management
|
255B |
|
|
The Lean Startup Changes Everything
|
255E |
|
|
11:00 AM - 12:00 PM
|
|
Game Changer: How The Crowd is Reforming Education
|
355BC |
|
|
The Dynamic Strategic Board
|
255F |
|
|
5 Ways to Use Inbound Marketing to Drive Revenue Today
|
155B |
|
|
Advice for the New (or Aspiring) Association CEO
|
250ABC |
|
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Communicating Your Story with Visual Analytics
|
251DEF |
|
|
Dengue, Drought, and Deficits: International Meeting Planning Case Study
|
250DEF |
|
|
Ethics and Compliance: A Model for Making Sound Decisions
|
155A |
|
|
Making a Strategic Decision To Certify or Not
|
155C |
|
|
Mentoring for Engagement at All Levels
|
155E |
|
|
Survive and Thrive with a Challenging Leader
|
254ABC |
|
|
The Volunteer Management Super Story-Slam!
|
251ABC |
|